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3Character.com

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The New Standard of Domain Names...

Character, Character, Character
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Domain Name Valuation has always been a tricky task, and it's often amazing to see the vast differences in valuations suggested from one source to another. This said, 3-Character domains are somewhat unique in that they can be valued somewhat more accurately due to three very important features, which include:

  • their length
  • their character composition
  • their comparable recent sales data

We use several models to offer the below pricing tools, but most importantly we focus on recent sales (which is hands

down the best and most accurate valuation tool) to create our regularly updated and surprisingly accurate price guide.

As a final note, it is nearly impossible to determine a domain name's "End User" valuation, as that depends on an enormous number of factors. This price guide carefully tracks and determines minimum wholesale (also known as reseller) domain values only and should be used only as such. Wholesale trends are the only way to track such sales, and often lend powerful insights into the "End User" marketplace! And we'll also admit that there are exceptions to every appraisal.*

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Pricing Guide for 3-Letter (Composed Of Letters Only) Domains:

Current Observed Minimum Wholesale Price (regardless of letter combo) as of February 15, 2014:

  • 3-Letter .com - $5450 (+ $200 since Last Report)
  • 3-Letter .net - $500 (Unchanged)
  • 3-Letter .org - $275 (+$10 since Last Report)
  • 3-Letter .info - $40 (Unchanged)
  • 3-Letter .biz - $10 (Unchanged)
  • 3-Letter .us - $10 (Unchanged)
  • 3-Letter .mobi - Reg Fee (Unchanged)

The quality of the letter composition can play a significant role in determining 3-letter valuations. General concensus states that the letters A, B, C, D, E, F, G, H, I, L, M, N, O, P, R, S, T are considered premium letters. Other lesser high quality letters include: J, K, U, V, W. Lower quality letters include: Q, X, Y, Z. Domains selling for less than the above figures would represent a strong buy in today's market. Premium letter only domains tend to fetch a 500% to 600% premium (or more) over the Minimum Wholesale Price. Mixed letter quality domains have valuations somewhere in the middle of these two extremes.

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Pricing Guide for 3-Number (Composed Of Numbers Only) Domains:

Current Observed Minimum Wholesale Price (regardless of Number combo) as of February 15, 2014:

  • 3-Number .com - $11,750 (+ $250 since Last Report)
  • 3-Number .net - $1300 (Unchanged)
  • 3-Number .org - $400 (Unchanged)
  • 3-Number .info - $150 (Unchanged)
  • 3-Number .biz - $70 (Unchanged)
  • 3-Number .us - $100 (+ $20 since February 2013 report) (Note: These are the rarest of the NNN Domains, as the registry holds a high percentage of NNN.us names)
  • 3-Number .mobi - $100 (Unchanged)

The quality of the Number composition can play a significant role in determining 3-number valuations. General concensus states that the numbers 1, 2, 3, 5, 7, 8, 9 are considered premium numbers. Other lesser high quality numbers include: 4 and 6. Lower quality numbers include the number 0. 3-Number Domains selling for less than the above figures would represent a strong buy in today's market. Premium number only domains tend to fetch a 300% to 400% premium (or more) over the Minimum Wholesale Price. Mixed number quality domains have valuations somewhere in the middle of these two extremes.

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Pricing Guide for 3-Character (Composed Of Letters, Numbers and Hyphens) Domains:

Current Observed Minimum Wholesale Price (per combo) as of February 15, 2014:

.COM
.NET
.ORG
.INFO
.BIZ
.US
.MOBI
LLN
$270
$10
Reg Fee
Reg Fee
Reg Fee
Reg Fee
Reg Fee
LNN
$220
Reg Fee
Reg Fee
Reg Fee
Reg Fee
Reg Fee
Reg Fee
LNL
$215
Reg Fee
Reg Fee
Reg Fee
Reg Fee
Reg Fee
Reg Fee
NLL
$215
Reg Fee
Reg Fee
Reg Fee
Reg Fee
Reg Fee
Reg Fee
NNL
$235
Reg Fee
Reg Fee
Reg Fee
Reg Fee
Reg Fee
Reg Fee
NLN
$225
Reg Fee
Reg Fee
Reg Fee
Reg Fee
Reg Fee
Reg Fee
L-L
$2400
$150
Reg Fee
Reg Fee
Reg Fee
Reg Fee
Reg Fee
N-N
$2600
$130
Reg Fee
Reg Fee
Reg Fee
Reg Fee
Reg Fee
L-N
$650
$30
Reg Fee
Reg Fee
Reg Fee
Reg Fee
Reg Fee
N-L
$650
$30
Reg Fee
Reg Fee
Reg Fee
Reg Fee
Reg Fee

As is true in 3-Letter and 3-Number Domains, the quality of the letter and number composition can play a significant role in determining 3-Character valuations. General concensus rules for letter and number quality tend to apply also to 3-Character domains and can swing a domain's valuation significantly.

*Guide Rationale: The 3character.com price guide provides the lowest "Minimum Wholesale Price" for each type of 3 Character domain listed. It is important to note that the minimum price shown in this guide typically reflects the selling prices for the lower quality character combinations of each type. Letter and Number quality are very important in determining a 3 character domain's value and can have a great effect on each domain's wholesale value. Many, if not most all 3 character domains, will sell on the wholesale level at prices higher than quoted in this guide, as this guide's focus is to reflect a minimum price valuation per category.

New: 3 Character .com Price Guide Archives

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No June 2011 Report
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No Aug. 2011 Report
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No Oct. 2011 Report
October 2012
No Archived Report
November 2010
No Nov. 2011 Report
December 2010
No Dec. 2011 Report